With the use of projectors and spatial tracking using camera and Vive Trackers, experimentation led to an experience that is a natual as real life.

The “Nerf Room” acted as the lab where new game ideas can be created and tested to discover their effectiveness.

The Graffiti Wall was used by American Express at the 2019 US Open. Using starter graffiti from urban artist Askew One, Tennis Tags allows fans to create their own pieces of art and create shareable moments.